BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Shop Your City - ECPv6.16.3//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Shop Your City
X-ORIGINAL-URL:https://shopyourcity.cityofnewyork.us
X-WR-CALDESC:Events for Shop Your City
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20230312T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20231105T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20240310T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20241103T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240501T040000
DTEND;TZID=America/New_York:20240530T130000
DTSTAMP:20260614T125559
CREATED:20240520T182937Z
LAST-MODIFIED:20240520T182939Z
UID:2689-1714536000-1717074000@shopyourcity.cityofnewyork.us
SUMMARY:Community Banner Contest
DESCRIPTION:The Bay Ridge 5th Avenue BID is proud to present its first community banner contest – a competition to design a new avenue banner that will raise awareness of 5th Avenue’s diverse retail and restaurant establishments\, showcase the creativity of local artists and the vibrancy of the commercial corridor. \nReside in Bay Ridge and possess a talent for visual arts? Your artwork could be chosen as the next 5th avenue banner! \nApplications will be accepted from April 30 – May 30.
URL:https://shopyourcity.cityofnewyork.us/event/community-banner-contest/
CATEGORIES:Brooklyn
ORGANIZER;CN="Bay Ridge 5th Avenue Business Improvement District":MAILTO:info@bayridgebid.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240523T140000
DTEND;TZID=America/New_York:20240523T163000
DTSTAMP:20260614T125559
CREATED:20240520T184612Z
LAST-MODIFIED:20240520T184613Z
UID:2817-1716472800-1716481800@shopyourcity.cityofnewyork.us
SUMMARY:Thriving as a Small Business - Small Business Workshop
DESCRIPTION:The “Thriving as a Small Business: Strategies for Success” workshop will be held at the Chase Bank Harlem Community Center Branch. \nIn this engaging session\, you’ll learn how to: \n\nMaster operations management for maximum efficiency\nImplement effective cash flow management for financial stability\nNetwork with fellow entrepreneurs and industry experts\n\nSpace is limited\, so reserve your spot today! Scan the QR code on the attached flyer\, use this link to register\, or call 212-862-7200 to secure your place. \nDon’t miss this opportunity to unlock the secrets to achieving your business goals. We look forward to seeing you on May 23rd!
URL:https://shopyourcity.cityofnewyork.us/event/thriving-as-a-small-business-small-business-workshop/
LOCATION:CHASE BANK\, 55 West 125th Street\, Harlem\, 10027
CATEGORIES:Manhattan,NYC Small Business Month
ATTACH;FMTTYPE=image/png:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/05/GHCC-X-CHASE-WORKSHOP-MEET-GREET.png
ORGANIZER;CN="The Greater Harlem Chamber of Commerce":MAILTO:bcarr@harlemdiscover.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240515T090000
DTEND;TZID=America/New_York:20240515T103000
DTSTAMP:20260614T125559
CREATED:20240429T201231Z
LAST-MODIFIED:20240429T201232Z
UID:2397-1715763600-1715769000@shopyourcity.cityofnewyork.us
SUMMARY:Choosing the Right Legal Structure
DESCRIPTION:One of the most crucial decisions you’ll make when starting a business is selecting its structure. \nYour choice of structure will depend on the size and type of business\, your personal circumstances and how much you plan to grow the business. \nYour selection may impact tax liabilities\, potential personal liability\, asset protection\, your responsibilities as a business owner and more. \nThis workshop includes an in-depth discussion about the pros and cons of the available options in New York State\, such as sole proprietorship\, partnership\, “c” or “s” corporation\, and the limited liability company (LLC)\, so you can determine which one is best for you.
URL:https://shopyourcity.cityofnewyork.us/event/choosing-the-right-legal-structure/
LOCATION:Webinar
CATEGORIES:Manhattan,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/04/Business-courses-eventbrite-8.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240515T090000
DTEND;TZID=America/New_York:20240515T110000
DTSTAMP:20260614T125559
CREATED:20240429T201522Z
LAST-MODIFIED:20240429T201524Z
UID:2395-1715763600-1715770800@shopyourcity.cityofnewyork.us
SUMMARY:Search Engine Optimization (SEO)
DESCRIPTION:Did you know that 93% of people buying something online use a search engine? And when people use search engines\, 92% of their clicks go to the first page that appears. \nFor business owners\, this means that optimizing your website for search engines is essential. \nThis course will teach you the latest tools and practices in search engine optimization (SEO). By the end of this course\, you will be able to: \n\nDefine the top 9 factors that search engines use to rank websites\nEvaluate real websites (including your own) for their strengths and weaknesses\nRaise your website’s ranking using keywords\, tags\, backlinks\, and more\n\nA computer is recommended\, but not required\, for this course. \nThis course is the fourth module in the NYC Department of Small Business Services’ (SBS) six-module Digital Marketing series. We encourage you to complete the prior module\, “Building a Business Website\,” before you take this course.
URL:https://shopyourcity.cityofnewyork.us/event/search-engine-optimization-seo-2/
LOCATION:Webinar
CATEGORIES:Brooklyn,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2022/04/Business-courses-eventbrite-5.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240515T100000
DTEND;TZID=America/New_York:20240515T120000
DTSTAMP:20260614T125559
CREATED:20240429T200930Z
LAST-MODIFIED:20240429T200931Z
UID:2399-1715767200-1715774400@shopyourcity.cityofnewyork.us
SUMMARY:*IN PERSON* Social Media Marketing| LM 5/15
DESCRIPTION:Social media has become an essential tool of every modern business. The challenge for entrepreneurs\, however\, is knowing how to create the right content on the right platform for their target customers. \nThis course will teach you how to navigate the modern social media platforms as an entrepreneur. By the end of this course\, you will be able to: \n\nDetermine the social media platforms that your target customers use\nOperate these platforms as a business according to best practices\nCreate “repurposed content” that attracts social media users and links them to your website\nChoose a social media management tool for your business\n\nA computer is recommended\, but not required\, for this course. \nThis course is the sixth and final module in the NYC Department of Small Business Services’ (SBS) six-module Digital Marketing series. We encourage you to complete the five prior modules – “Developing a Marketing Strategy\,” “Creating Content Your Customers Value\,” “Building Your Own Business Website\,” “Search Engine Optimization (SEO)\,” and “Email Marketing” – before you take this course.
URL:https://shopyourcity.cityofnewyork.us/event/in-person-social-media-marketing-lm-5-15/
LOCATION:NYC Business Solutions Lower Manhattan Center\, 14 Wall Street\, 17th Floor\, New York\, NY\, 10005\, United States
CATEGORIES:Manhattan,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2023/04/Business-courses-eventbrite-4.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240515T130000
DTEND;TZID=America/New_York:20240515T150000
DTSTAMP:20260614T125559
CREATED:20240429T195525Z
LAST-MODIFIED:20240429T195526Z
UID:2402-1715778000-1715785200@shopyourcity.cityofnewyork.us
SUMMARY:Business Finances 1: Getting Started
DESCRIPTION:Financial management can be the most intimidating part of running a business. This course – intended for entrepreneurs unfamiliar with business financial management – introduces key terms and concepts in everyday language. \nDuring this course\, you will: \n\nDevelop an understanding of basic business financial terms\, such as profit\, cash flow\, and gross margin\nWork with basic financial statements\, including income statements\, balance sheets\, and cash flow statements\nDefine the common business expenses at both the startup and operating stages\nCalculate gross margins\, breakeven points\, and profit goals using a case study business\n\nThis course is the fourth module in the NYC Department of Small Business Services’ (SBS) five-course Introduction to Entrepreneurship series. \nIf you are a pre-startup\, we recommend that you complete the first three modules in this series – “First Step to Starting a Business\,” “Creating a Business Idea that Works\,” and “Building Your Business Operations” – before taking this course.
URL:https://shopyourcity.cityofnewyork.us/event/business-finances-1-getting-started/
LOCATION:Webinar
CATEGORIES:Manhattan,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/04/Business-courses-eventbrite-7.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240515T130000
DTEND;TZID=America/New_York:20240515T160000
DTSTAMP:20260614T125559
CREATED:20240507T030000Z
LAST-MODIFIED:20240507T030002Z
UID:2566-1715778000-1715788800@shopyourcity.cityofnewyork.us
SUMMARY:New York Women's Chamber of Commerce - Networking Resource Fair
DESCRIPTION:Join us for FREE at our Chamber On the Go Networking Resource event on May 15th! We have partnered with NYC Department of Small Business Services to network and provide free services to you and your business\, with a side of refreshments to enjoy the day! 
URL:https://shopyourcity.cityofnewyork.us/event/new-york-womens-chamber-of-commerce-networking-resource-fair/
LOCATION:Harlem Hops\, 2268 Adam Clayton Powell Jr. Boulevard\, New York\, New York\, 10030\, United States
CATEGORIES:Manhattan,NYC Department of Small Business Services,NYC Small Business Month
ATTACH;FMTTYPE=image/png:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/05/COTG-Event-Flyer_May-15-2024.png
ORGANIZER;CN="New York Women%E2%80%99s Chamber of Commerce":MAILTO:info@nywcc.org
END:VEVENT
END:VCALENDAR