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DTSTART;TZID=America/New_York:20230530T090000
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CREATED:20230501T224541Z
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UID:1549-1685437200-1685444400@shopyourcity.cityofnewyork.us
SUMMARY:Building an Operational Plan
DESCRIPTION:Many businesses fail not because of a bad business idea\, but because there was no system that standardized\, measured\, and improved its operations. \nThe goal of this course is to help you translate your business concept into an efficient operation that continuously improves and raises your bottom line. \nDuring this course\, you will \n\nLearn about the value and components of a business operational plan\nMap your business’s processes\, resources\, and partners using a business model canvas\nIdentify your critical processes\, and alternative processes for them\nDefine Key Performance Indicators (KPIs) and KPI goals for your business
URL:https://shopyourcity.cityofnewyork.us/event/building-an-operational-plan-3/
LOCATION:Webinar
CATEGORIES:Manhattan,NYC Department of Small Business Services,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2022/04/Business-courses-eventbrite-6.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
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DTSTART;TZID=America/New_York:20230530T100000
DTEND;TZID=America/New_York:20230530T120000
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CREATED:20230501T224913Z
LAST-MODIFIED:20230501T224914Z
UID:1551-1685440800-1685448000@shopyourcity.cityofnewyork.us
SUMMARY:Creating Content Your Customers Value
DESCRIPTION:Many businesses think that marketing only means advertising. But building loyalty with your customers also requires creating marketing content that is helpful\, relevant\, and engaging. \nThis course helps entrepreneurs at any stage define what content will build that loyalty with their customers. By the end of this course\, you will be able to: \n\nUnderstand the role of non-promotional content in a marketing strategy\nApply a framework for developing and assessing your own marketing content\nDefine the language your customers use to describe their needs and desires\nIdentify ideas for marketing content that will work for your business\n\nThis course is the second module in the NYC Department of Small Business Services’ (SBS) six-module Digital Marketing series. We encourage you to complete the first module\, “Developing a Marketing Strategy\,” before you take this course.
URL:https://shopyourcity.cityofnewyork.us/event/creating-content-your-customers-value/
LOCATION:Webinar
CATEGORIES:Bronx,NYC Department of Small Business Services,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2022/04/Business-courses-eventbrite-9.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
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DTSTART;TZID=America/New_York:20230530T140000
DTEND;TZID=America/New_York:20230530T160000
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CREATED:20230501T225343Z
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UID:1550-1685455200-1685462400@shopyourcity.cityofnewyork.us
SUMMARY:Finanzas Empresariales 2
DESCRIPTION:Durante el curso\, usted: \n\nConozca las competencias básicas de los empresarios exitosos.\nEvaluarse para estas competencias y crear un plan de superación personal.\nConozca las motivaciones y recursos necesarios para lanzar un negocio exitoso\nDefina sus expectativas para su pequeña empresa y cree un plan de acción para validarlas.\n\nEste curso es el primer módulo de la serie Introducción a la iniciativa empresarial de cinco cursos del Departamento de Servicios para Pequeñas Empresas de Nueva York (SBS). Le sigue el segundo módulo\, “Crear una idea de negocio que funcione”.
URL:https://shopyourcity.cityofnewyork.us/event/finanzas-empresariales-2/
LOCATION:Webinar
CATEGORIES:NYC Department of Small Business Services,NYC Small Business Month,Staten Island
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2022/04/Business-courses-eventbrite-3.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
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