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X-WR-CALDESC:Events for Shop Your City
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BEGIN:VEVENT
DTSTART;TZID=UTC:20240507T130000
DTEND;TZID=UTC:20240507T150000
DTSTAMP:20260403T234642
CREATED:20240425T215356Z
LAST-MODIFIED:20240425T215358Z
UID:2358-1715086800-1715094000@shopyourcity.cityofnewyork.us
SUMMARY:Webinar\, Developing a Marketing Strategy | UM-BSC | 5/7/2024
DESCRIPTION:Many business owners spend significant money on marketing. But few have a research-based marketing strategy that ensures every one of those dollars is well spent. \nThe goal of this course is to help entrepreneurs at any stage build a foundational marketing strategy that will inform every marketing tactic they use. \nDuring this course\, you will: \n\nDefine the “why” behind why you are in business\nMap out your customer using a customer persona\nDevelop your unique value proposition (UVP)\nWrite and deliver an elevator pitch\nUnderstand the value and role of digital marketing in a business strategy\n\nThis course is the first module in the NYC Department of Small Business Services’ (SBS) six-module Digital Marketing series. It is followed by the second module\, “Creating Content Your Customers Value.”
URL:https://shopyourcity.cityofnewyork.us/event/webinar-developing-a-marketing-strategy-um-bsc-5-7-2024/
LOCATION:Webinar
CATEGORIES:Manhattan,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2023/04/Business-courses-eventbrite-4.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240507T160000
DTEND;TZID=UTC:20240507T170000
DTSTAMP:20260403T234642
CREATED:20240425T215624Z
LAST-MODIFIED:20240429T151058Z
UID:2360-1715097600-1715101200@shopyourcity.cityofnewyork.us
SUMMARY:Boost Your Money Management Skills for Your Small Business (Part 2)
DESCRIPTION:Whether you’re starting a new business or already managing one\, it’s important to understand how to manage your business finances. Having good money management skills will help increase your business’ opportunity for success. \nPart 2 will help you understand cash flow and profit & loss. Plus\, you’ll learn about money management mistakes to avoid.
URL:https://shopyourcity.cityofnewyork.us/event/boost-your-money-management-skills-for-your-small-business-part-2/
LOCATION:Webinar
CATEGORIES:Manhattan,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2022/04/Business-courses-eventbrite-1.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240508T110000
DTEND;TZID=UTC:20240508T130000
DTSTAMP:20260403T234642
CREATED:20240425T220304Z
LAST-MODIFIED:20240425T220307Z
UID:2306-1715166000-1715173200@shopyourcity.cityofnewyork.us
SUMMARY:Building Your Own Business Website
DESCRIPTION:In the past\, building a business website could be expensive and complicated. But today\, there are website builders that are affordable and easy-to-use for almost any entrepreneur. \nThis course will teach you how to create a professional business website with the latest tools. You will leave this course with a real business website and the information to build and launch it on your own. \nThis course requires a computer. If you cannot bring a computer to the course\, please note this when registering. \nThis course is the third module in the NYC Department of Small Business Services’ (SBS) six-module Digital Marketing series. We encourage you to complete the prior two modules\, “Developing a Marketing Strategy” and “Creating Content Your Customers Value\,” before you take this course.
URL:https://shopyourcity.cityofnewyork.us/event/building-your-own-business-website-3/
LOCATION:Webinar
CATEGORIES:Bronx,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2022/04/Business-courses-eventbrite-6.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240508T120000
DTEND;TZID=UTC:20240508T140000
DTSTAMP:20260403T234642
CREATED:20240425T220645Z
LAST-MODIFIED:20240425T220646Z
UID:2362-1715169600-1715176800@shopyourcity.cityofnewyork.us
SUMMARY:Building an Operational Plan
DESCRIPTION:The goal of this course is to help you translate your business concept into an efficient operation that continuously improves and raises your bottom line. \nIn this course\, you will learn about: \n\nLearn about the value and components of a business operational plan\nMap your business’s processes\, resources\, and partners using a business model canvas\nIdentify your critical processes\, and alternative processes for them\nDefine Key Performance Indicators (KPIs) and KPI goals for your business\n\nThis course is the third module in the NYC Department of Small Business Services’ (SBS) five-course Introduction to Entrepreneurship series. If you are a pre-startup\, we recommend that you complete the first and second modules in this series – “First Step to Starting a Business” and “Creating a Business Idea that Works” – before taking this course.
URL:https://shopyourcity.cityofnewyork.us/event/building-an-operational-plan-4/
LOCATION:Webinar
CATEGORIES:NYC Small Business Month,Staten Island
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2022/04/Business-courses-eventbrite-3.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240509T100000
DTEND;TZID=UTC:20240509T110000
DTSTAMP:20260403T234642
CREATED:20240429T145358Z
LAST-MODIFIED:20240429T145401Z
UID:2367-1715248800-1715252400@shopyourcity.cityofnewyork.us
SUMMARY:Meet the Lender: Grow America
DESCRIPTION:Have you been wondering how to get money to start or grow your business? Do you know how to ask for financing? \nIf you have been asking yourself these questions and are not sure where to find the answers\, then you need to attend our Meet the Lender workshop and meet with one of our local lending partners. \nThere will also be time for you to speak with the lender individually about your business needs.
URL:https://shopyourcity.cityofnewyork.us/event/meet-the-lender-grow-america/
LOCATION:Webinar
CATEGORIES:Manhattan,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2023/04/Financing-Assistance-program.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240509T100000
DTEND;TZID=UTC:20240509T110000
DTSTAMP:20260403T234642
CREATED:20240429T145649Z
LAST-MODIFIED:20240429T145650Z
UID:2371-1715248800-1715252400@shopyourcity.cityofnewyork.us
SUMMARY:Meet the Lender: Grow America
DESCRIPTION:Have you been wondering how to get money to start or grow your business? Do you know how to ask for financing? \nIf you have been asking yourself these questions and are not sure where to find the answers\, then you need to attend our Meet the Lender workshop and meet with one of our local lending partners. \nThere will also be time for you to speak with the lender individually about your business needs.
URL:https://shopyourcity.cityofnewyork.us/event/meet-the-lender-grow-america-2/
LOCATION:Webinar
CATEGORIES:NYC Small Business Month,Queens
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2023/04/Financing-Assistance-program.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240509T110000
DTEND;TZID=UTC:20240509T130000
DTSTAMP:20260403T234642
CREATED:20240429T150616Z
LAST-MODIFIED:20240429T150618Z
UID:2373-1715252400-1715259600@shopyourcity.cityofnewyork.us
SUMMARY:Financiación de pequeñas empresas: Cómo y dónde obtenerla
DESCRIPTION:Los emprendedores saben que el financiamiento es importante para iniciar y hacer crecer un negocio\, pero la variedad de opciones puede ser difícil de navegar. Este curso le enseña cómo aplicar el método de evaluación de los financieros – las 5 Cs del crédito comercial – y explora las ventajas y desventajas de la financiación basada en deuda\, basada en acciones y financiación colectiva. \nAl final del curso\, podrá: \n\nDescribir el significado y las aplicaciones de las 5 Cs de los préstamos para pequeñas empresas\nAutoevalúe sus propias 5 Cs\, identificando fortalezas y debilidades\nDescriba cómo opera cada tipo de financista y cuente las ventajas y desventajas de cada uno\nReconozca el (los) tipo (s) de financiador que se aplican a su tipo de negocio
URL:https://shopyourcity.cityofnewyork.us/event/financiacion-de-pequenas-empresas-como-y-donde-obtenerla/
LOCATION:Webinar
CATEGORIES:Bronx,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2022/04/Business-courses-eventbrite-3.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240509T110000
DTEND;TZID=UTC:20240509T130000
DTSTAMP:20260403T234642
CREATED:20240429T151102Z
LAST-MODIFIED:20240429T151104Z
UID:2381-1715252400-1715259600@shopyourcity.cityofnewyork.us
SUMMARY:Boost Your Money Management Skills (Part 2)
DESCRIPTION:Whether you’re starting a new business or already managing one\, it’s important to understand how to manage your business finances. Having good money management skills will help increase your business’ opportunity for success. \nPart 2 will help you understand cash flow and profit & loss. Plus\, you’ll learn about money management mistakes to avoid.
URL:https://shopyourcity.cityofnewyork.us/event/boost-your-money-management-skills-part-2/
LOCATION:Webinar
CATEGORIES:Brooklyn,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2023/04/Business-courses-eventbrite-4.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240509T110000
DTEND;TZID=UTC:20240509T150000
DTSTAMP:20260403T234642
CREATED:20240426T212854Z
LAST-MODIFIED:20240426T212855Z
UID:2324-1715252400-1715266800@shopyourcity.cityofnewyork.us
SUMMARY:Small Business Resource Fair  @ Flatbush Central
DESCRIPTION:May is Small Business Month! \nJoin the NYC Department of Small Business Services and Brooklyn Chamber of Commerce  for a small business resource fair at Flatbush Central featuring: \n\nWorkshops\nResources\nMusical Performance\n… and more!\n\nRefreshments will be served.
URL:https://shopyourcity.cityofnewyork.us/event/small-business-resource-fair-flatbush-central/
LOCATION:Flatbush Central\, 2123 Caton Avenue\, Brooklyn\, NY\, 11226\, United States
CATEGORIES:Brooklyn,NYC Department of Small Business Services,NYC Small Business Month
ATTACH;FMTTYPE=image/png:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/04/2024-Small-Business-Month.png
ORGANIZER;CN="Brooklyn Chamber of Commerce":MAILTO:events@brooklynchamber.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240509T120000
DTEND;TZID=UTC:20240509T180000
DTSTAMP:20260403T234642
CREATED:20240429T151615Z
LAST-MODIFIED:20240429T151616Z
UID:2383-1715256000-1715277600@shopyourcity.cityofnewyork.us
SUMMARY:Getting Your Books in Order\, QuickBooks 101
DESCRIPTION:Business owners need to monitor their spending and expenses in order to maintain a healthy profit. QuickBooks can help you keep track of daily transactions\, as well as develop financial reports such as income statements\, balance sheets\, and cash flow statements. This course will teach you how this software program can help you track your business financials effectively and efficiently. \nYou will learn about: \n\nSetting up your chart of accounts\nRecording purchases\, bills and accounts payable\nRecording your sales\, receive payments and make deposits\nCreating reports that help you understand business performance\n\nNOTE: This course is designed to teach owners of existing businesses how to use the software application. To benefit from this course\, you must have a basic knowledge of business financials and computer applications. You should also have a working knowledge of: categorizing revenues and expenses on an income statement\, using a balance sheet\, creating and using a cash flow statement\, and accounting and bookkeeping methodology. If you do not\, please take our Business Financial Management course first.
URL:https://shopyourcity.cityofnewyork.us/event/getting-your-books-in-order-quickbooks-101/
LOCATION:Webinar
CATEGORIES:Manhattan,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2022/04/Business-courses-eventbrite-6.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240509T130000
DTEND;TZID=UTC:20240509T150000
DTSTAMP:20260403T234642
CREATED:20240429T153811Z
LAST-MODIFIED:20240429T153813Z
UID:2385-1715259600-1715266800@shopyourcity.cityofnewyork.us
SUMMARY:Building Your Own Business Website
DESCRIPTION:In the past\, building a business website could be expensive and complicated. But today\, there are website builders that are affordable and easy-to-use for almost any entrepreneur. \nThis course will teach you how to create a professional business website with the latest tools. You will leave this course with a real business website and the information to build and launch it on your own. \nThis course is the third module in the NYC Department of Small Business Services’ (SBS) six-module Digital Marketing series. \nWe encourage you to complete the prior two modules\, “Developing a Marketing Strategy” and “Creating Content Your Customers Value\,” before you take this course.
URL:https://shopyourcity.cityofnewyork.us/event/building-your-own-business-website-4/
LOCATION:Webinar
CATEGORIES:Brooklyn,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/04/Business-courses-eventbrite-7.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240513T170000
DTEND;TZID=UTC:20240513T183000
DTSTAMP:20260403T234642
CREATED:20240425T195056Z
LAST-MODIFIED:20240425T195058Z
UID:2416-1715619600-1715625000@shopyourcity.cityofnewyork.us
SUMMARY:Get M/WBE Certified with NYC!
DESCRIPTION:Join the NYC Department of Small Business Services (SBS) and Westfield at Canvas 3.0 to learn about the benefits of becoming a NYC-certified minority and/or woman-owned enterprise (M/WBE). \nThe SBS team will also share tools and resources to help you start and grow your business in NYC. \nHow to get there: \nSouth Concourse\, Lower Level (C2) \nFrom the main Oculus floor\, remain on the same level and follow the signs to the South Concourse. The venue (Canvas 3.0) is located on the corner halfway along the concourse\, just beyond Sephora and opposite M.A.C Cosmetics. \n  \nProgramming will include: \n5:00 PM: Check-in \n5:15 PM: Welcoming remarks \n5:20 PM: M/WBE Overview by David Coreas\, Executive Director\, Outreach and M/WBE Recruitment \n6:00 PM: SBS Financial Assistance by NYC Business Solutions Center \n6:15 PM: Q&A \n6:20 PM: Closing Remarks
URL:https://shopyourcity.cityofnewyork.us/event/get-m-wbe-certified-with-nyc/
LOCATION:The Canvas 3.0\, 185 Greenwich Street\, New York\, NY\, 10007\, United States
CATEGORIES:Manhattan,NYC Department of Small Business Services,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/04/Westfield-MWBE-Seminar-Eventbrite.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240514T100000
DTEND;TZID=UTC:20240514T110000
DTSTAMP:20260403T234642
CREATED:20240429T154152Z
LAST-MODIFIED:20240429T154153Z
UID:2388-1715680800-1715684400@shopyourcity.cityofnewyork.us
SUMMARY:Applying for Loans & Grants for NYC Small Businesses
DESCRIPTION:This class will provide guidance for businesses interested in applying for loans and grants. \nIn addition to providing an overview of available financing options\, we will share tips to consider before taking on debt\, an overview of documents commonly required to apply for a loan\, and a summary of other loans and grants that are currently available for NYC businesses.
URL:https://shopyourcity.cityofnewyork.us/event/applying-for-loans-grants-for-nyc-small-businesses/
LOCATION:NYC Business Solutions Queens Center at the NYC Small Business Support Center\, 90-27 Sutphin Boulevard\, 4th Floor\, Jamaica\, NY\, 11435\, United States
CATEGORIES:NYC Small Business Month,Queens
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2022/04/Applying-for-Loans-and-Grants.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240514T173000
DTEND;TZID=UTC:20240514T193000
DTSTAMP:20260403T234642
CREATED:20240429T162020Z
LAST-MODIFIED:20240429T162021Z
UID:2393-1715707800-1715715000@shopyourcity.cityofnewyork.us
SUMMARY:Choosing a Business Legal Structure
DESCRIPTION:The goal of this course is to help you understand the importance of your business structure\, and to help you protect your assets. \nDuring the course\, you will: \n\nUnderstand why choice of business entity matters\, and how to pick the right one for your business\nKnow how to avoid making the most common mistakes business owners make with waivers\, disclaimers and contracts\nUnderstand how to insure against risks: the types of policies that will best serve your business in today’s social and political climate\nUnderstand the fundamental importance of managing cash flow effectively\, and the need to balance stakeholder interests in your business\, including existing and potential debt and equity obligations\n\nThis course is the Legal Structure module in the NYC Department of Small Business Services’ (SBS) Introduction to Entrepreneurship series.
URL:https://shopyourcity.cityofnewyork.us/event/choosing-a-business-legal-structure/
LOCATION:Webinar
CATEGORIES:NYC Small Business Month,Staten Island
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/04/Business-courses-eventbrite-2.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240523T180000
DTEND;TZID=UTC:20240523T203000
DTSTAMP:20260403T234642
CREATED:20240520T144612Z
LAST-MODIFIED:20240520T144613Z
UID:2817-1716487200-1716496200@shopyourcity.cityofnewyork.us
SUMMARY:Thriving as a Small Business - Small Business Workshop
DESCRIPTION:The “Thriving as a Small Business: Strategies for Success” workshop will be held at the Chase Bank Harlem Community Center Branch. \nIn this engaging session\, you’ll learn how to: \n\nMaster operations management for maximum efficiency\nImplement effective cash flow management for financial stability\nNetwork with fellow entrepreneurs and industry experts\n\nSpace is limited\, so reserve your spot today! Scan the QR code on the attached flyer\, use this link to register\, or call 212-862-7200 to secure your place. \nDon’t miss this opportunity to unlock the secrets to achieving your business goals. We look forward to seeing you on May 23rd!
URL:https://shopyourcity.cityofnewyork.us/event/thriving-as-a-small-business-small-business-workshop/
LOCATION:CHASE BANK\, 55 West 125th Street\, Harlem\, 10027
CATEGORIES:Manhattan,NYC Small Business Month
ATTACH;FMTTYPE=image/png:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/05/GHCC-X-CHASE-WORKSHOP-MEET-GREET.png
ORGANIZER;CN="The Greater Harlem Chamber of Commerce":MAILTO:bcarr@harlemdiscover.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240515T130000
DTEND;TZID=UTC:20240515T143000
DTSTAMP:20260403T234642
CREATED:20240429T161231Z
LAST-MODIFIED:20240429T161232Z
UID:2397-1715778000-1715783400@shopyourcity.cityofnewyork.us
SUMMARY:Choosing the Right Legal Structure
DESCRIPTION:One of the most crucial decisions you’ll make when starting a business is selecting its structure. \nYour choice of structure will depend on the size and type of business\, your personal circumstances and how much you plan to grow the business. \nYour selection may impact tax liabilities\, potential personal liability\, asset protection\, your responsibilities as a business owner and more. \nThis workshop includes an in-depth discussion about the pros and cons of the available options in New York State\, such as sole proprietorship\, partnership\, “c” or “s” corporation\, and the limited liability company (LLC)\, so you can determine which one is best for you.
URL:https://shopyourcity.cityofnewyork.us/event/choosing-the-right-legal-structure/
LOCATION:Webinar
CATEGORIES:Manhattan,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/04/Business-courses-eventbrite-8.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240515T130000
DTEND;TZID=UTC:20240515T150000
DTSTAMP:20260403T234642
CREATED:20240429T161522Z
LAST-MODIFIED:20240429T161524Z
UID:2395-1715778000-1715785200@shopyourcity.cityofnewyork.us
SUMMARY:Search Engine Optimization (SEO)
DESCRIPTION:Did you know that 93% of people buying something online use a search engine? And when people use search engines\, 92% of their clicks go to the first page that appears. \nFor business owners\, this means that optimizing your website for search engines is essential. \nThis course will teach you the latest tools and practices in search engine optimization (SEO). By the end of this course\, you will be able to: \n\nDefine the top 9 factors that search engines use to rank websites\nEvaluate real websites (including your own) for their strengths and weaknesses\nRaise your website’s ranking using keywords\, tags\, backlinks\, and more\n\nA computer is recommended\, but not required\, for this course. \nThis course is the fourth module in the NYC Department of Small Business Services’ (SBS) six-module Digital Marketing series. We encourage you to complete the prior module\, “Building a Business Website\,” before you take this course.
URL:https://shopyourcity.cityofnewyork.us/event/search-engine-optimization-seo-2/
LOCATION:Webinar
CATEGORIES:Brooklyn,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2022/04/Business-courses-eventbrite-5.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240515T140000
DTEND;TZID=UTC:20240515T160000
DTSTAMP:20260403T234642
CREATED:20240429T160930Z
LAST-MODIFIED:20240429T160931Z
UID:2399-1715781600-1715788800@shopyourcity.cityofnewyork.us
SUMMARY:*IN PERSON* Social Media Marketing| LM 5/15
DESCRIPTION:Social media has become an essential tool of every modern business. The challenge for entrepreneurs\, however\, is knowing how to create the right content on the right platform for their target customers. \nThis course will teach you how to navigate the modern social media platforms as an entrepreneur. By the end of this course\, you will be able to: \n\nDetermine the social media platforms that your target customers use\nOperate these platforms as a business according to best practices\nCreate “repurposed content” that attracts social media users and links them to your website\nChoose a social media management tool for your business\n\nA computer is recommended\, but not required\, for this course. \nThis course is the sixth and final module in the NYC Department of Small Business Services’ (SBS) six-module Digital Marketing series. We encourage you to complete the five prior modules – “Developing a Marketing Strategy\,” “Creating Content Your Customers Value\,” “Building Your Own Business Website\,” “Search Engine Optimization (SEO)\,” and “Email Marketing” – before you take this course.
URL:https://shopyourcity.cityofnewyork.us/event/in-person-social-media-marketing-lm-5-15/
LOCATION:NYC Business Solutions Lower Manhattan Center\, 14 Wall Street\, 17th Floor\, New York\, NY\, 10005\, United States
CATEGORIES:Manhattan,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2023/04/Business-courses-eventbrite-4.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240515T170000
DTEND;TZID=UTC:20240515T190000
DTSTAMP:20260403T234642
CREATED:20240429T155525Z
LAST-MODIFIED:20240429T155526Z
UID:2402-1715792400-1715799600@shopyourcity.cityofnewyork.us
SUMMARY:Business Finances 1: Getting Started
DESCRIPTION:Financial management can be the most intimidating part of running a business. This course – intended for entrepreneurs unfamiliar with business financial management – introduces key terms and concepts in everyday language. \nDuring this course\, you will: \n\nDevelop an understanding of basic business financial terms\, such as profit\, cash flow\, and gross margin\nWork with basic financial statements\, including income statements\, balance sheets\, and cash flow statements\nDefine the common business expenses at both the startup and operating stages\nCalculate gross margins\, breakeven points\, and profit goals using a case study business\n\nThis course is the fourth module in the NYC Department of Small Business Services’ (SBS) five-course Introduction to Entrepreneurship series. \nIf you are a pre-startup\, we recommend that you complete the first three modules in this series – “First Step to Starting a Business\,” “Creating a Business Idea that Works\,” and “Building Your Business Operations” – before taking this course.
URL:https://shopyourcity.cityofnewyork.us/event/business-finances-1-getting-started/
LOCATION:Webinar
CATEGORIES:Manhattan,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/04/Business-courses-eventbrite-7.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240515T170000
DTEND;TZID=UTC:20240515T200000
DTSTAMP:20260403T234642
CREATED:20240506T230000Z
LAST-MODIFIED:20240506T230002Z
UID:2566-1715792400-1715803200@shopyourcity.cityofnewyork.us
SUMMARY:New York Women's Chamber of Commerce - Networking Resource Fair
DESCRIPTION:Join us for FREE at our Chamber On the Go Networking Resource event on May 15th! We have partnered with NYC Department of Small Business Services to network and provide free services to you and your business\, with a side of refreshments to enjoy the day! 
URL:https://shopyourcity.cityofnewyork.us/event/new-york-womens-chamber-of-commerce-networking-resource-fair/
LOCATION:Harlem Hops\, 2268 Adam Clayton Powell Jr. Boulevard\, New York\, New York\, 10030\, United States
CATEGORIES:Manhattan,NYC Department of Small Business Services,NYC Small Business Month
ATTACH;FMTTYPE=image/png:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/05/COTG-Event-Flyer_May-15-2024.png
ORGANIZER;CN="New York Women%E2%80%99s Chamber of Commerce":MAILTO:info@nywcc.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240516T120000
DTEND;TZID=UTC:20240516T150000
DTSTAMP:20260403T234642
CREATED:20240430T173149Z
LAST-MODIFIED:20240501T143339Z
UID:2544-1715860800-1715871600@shopyourcity.cityofnewyork.us
SUMMARY:Bronx Chamber of Commerce Resource Fair
DESCRIPTION:Our Resource Fair is a can’t-miss opportunity for Bronx professionals and recent graduates to meet a diverse array of employers\, refine career goals\, and strengthen their candidacy. \nThe event will also provide a platform for businesses & organizations seeking new talent to augment their hiring efforts in the Bronx. \nDuring the event\, attendees will have access to: \n\nFree Professional Headshots\nOne-on-One Resume Assistance\nEmployers Seeking New Hires\nAnd Much More\n\nSmall businesses that participate in this event will also have access to City agencies on-site providing resources and assistance. \nNOTE: Please enter at Gate 6 (East 161st Street and River Avenue)\, adjacent to right field. \nThis Bronx Chamber of Commerce event is made possible with support from Empire City Casino by MGM Resorts\, and has been developed in partnership with the New York Yankees\, NYC Department of Small Business Services\, and the Bronx EDC.
URL:https://shopyourcity.cityofnewyork.us/event/bronx-chamber-of-commerce-resource-fair/
LOCATION:Yankee Stadium\, One East 161st Street\, Gate 6\, Bronx\, NY\, 10451\, United States
CATEGORIES:Bronx,NYC Department of Small Business Services,NYC Small Business Month
ATTACH;FMTTYPE=image/png:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/04/bronx-Resource-Fair-Flyer.png
ORGANIZER;CN="Bronx Chamber of Commerce":MAILTO:helpdesk@bronxchamber.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240520T150000
DTEND;TZID=UTC:20240520T170000
DTSTAMP:20260403T234642
CREATED:20240429T155036Z
LAST-MODIFIED:20240429T155038Z
UID:2489-1716217200-1716224400@shopyourcity.cityofnewyork.us
SUMMARY:Small Business Meet & Greet with the Office of Nightlife
DESCRIPTION:At this free meet & greet\, you’ll have the opportunity to mingle with Jeffrey Garcia\, Executive Director of the NYC Office of Nightlife at the NYC Department of Small Business Services (SBS)\, and other representatives from SBS. \n\nNightlife Know-How: Get a comprehensive rundown of the NYC Office of Nightlife and how their services can boost your business.\nStay Ahead of the Curve: Learn about the latest rules and regulations affecting your industry\, ensuring you’re always compliant.\nUnlock Free Resources: Discover free city services designed to help your business thrive.\n\nThe program will be followed by a Q&A\, during which you can have your issues addressed by industry experts on the spot. \nLight refreshments will be served.
URL:https://shopyourcity.cityofnewyork.us/event/small-business-meet-greet-with-the-office-of-nightlife/
LOCATION:Sofia’s Taqueria\, 4370 Amboy Road\, Staten Island\, 10312
CATEGORIES:NYC Department of Small Business Services,NYC Small Business Month,Staten Island
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/04/SmallBusinessMonthEventInvite.jpg
ORGANIZER;CN="Staten Island Chamber of Commerce":MAILTO:https://www.sichamber.com/contact
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240523T110000
DTEND;TZID=UTC:20240523T130000
DTSTAMP:20260403T234642
CREATED:20240419T172457Z
LAST-MODIFIED:20240509T144824Z
UID:2229-1716462000-1716469200@shopyourcity.cityofnewyork.us
SUMMARY:Growing Your Business as AAPI Entrepreneurs in NYC
DESCRIPTION:Join the NYC Department of Small Business Services (SBS) and the Korean Cultural Center New York (KCCNY) to celebrate NYC Small Business Month and Asian American Pacific Islander (AAPI) month. \nSBS Commissioner Kevin D. Kim will share personal insights about his journey as an AAPI entrepreneur and the SBS team will share tools and resources to help you start and grow your business in NYC.
URL:https://shopyourcity.cityofnewyork.us/event/growing-your-business-as-aapi-entrepreneurs-in-nyc/
LOCATION:Korean Cultural Center New York\, 122 East 32nd Street\, New York\, 10016
CATEGORIES:Manhattan,NYC Department of Small Business Services,NYC Small Business Month
ATTACH;FMTTYPE=image/jpeg:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/04/SBM_KCCNY-Eventbrite.jpg
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240523T160000
DTEND;TZID=UTC:20240523T210000
DTSTAMP:20260403T234642
CREATED:20240426T214620Z
LAST-MODIFIED:20240426T214621Z
UID:2330-1716480000-1716498000@shopyourcity.cityofnewyork.us
SUMMARY:Asian American Heritage Month Celebration & Night Market
DESCRIPTION:The first ever Brooklyn Chamber of Commerce Asian Heritage Month Celebration and Night Market – Spring Festival will include artisan crafts\, games\, cultural performances\, live music\, and more than 60 food and drink vendors. \nThis timely landmark celebration of Asian culture will welcome 2\,000-3\,000 guests to Industry City in Sunset Park\, Brooklyn!
URL:https://shopyourcity.cityofnewyork.us/event/asian-american-heritage-month-celebration-night-market/
LOCATION:Industry City\, 35th and 36th streets\, Brooklyn\, NY\, NY\, 11232\, United States
CATEGORIES:Brooklyn,NYC Small Business Month
ATTACH;FMTTYPE=image/png:https://shopyourcity.cityofnewyork.us/wp-content/uploads/2024/04/2024-asian-heritage-month-celebration-night-market-1.png
ORGANIZER;CN="Brooklyn Chamber of Commerce":MAILTO:events@brooklynchamber.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240529T090000
DTEND;TZID=UTC:20240529T150000
DTSTAMP:20260403T234642
CREATED:20240416T214938Z
LAST-MODIFIED:20240416T214939Z
UID:2189-1716973200-1716994800@shopyourcity.cityofnewyork.us
SUMMARY:NYC Small Business Month Expo
DESCRIPTION:The NYC Department of Small Business Services (SBS) is hosting the first-ever NYC Small Business Month Expo to provide a variety of free information\, resources\, and direct services that address the needs of small business owners of all stages\, industries\, and boroughs. \n\n\n\nAccess 100+ free city programs\, agencies\, and partner resources – all under one roof: \n\n\n\n\nFaster city permits and licenses\n\n\n\nFinancing and legal assistance\n\n\n\nHire workers\n\n\n\nContract with NYC through the M/WBE Borough Forum\n\n\n\nFree consultations\, workshops\, and networking\n\n\n\n… and much more!
URL:https://shopyourcity.cityofnewyork.us/event/nyc-small-business-month-expo/
LOCATION:Pier 36\, 299 South Street\, New York\, New York\, 10002\, United States
CATEGORIES:Manhattan,NYC Department of Small Business Services,NYC Small Business Month
ORGANIZER;CN="NYC Department of Small Business Services":MAILTO:business@sbs.nyc.gov
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240530T140000
DTEND;TZID=UTC:20240530T150000
DTSTAMP:20260403T234642
CREATED:20240520T162225Z
LAST-MODIFIED:20240520T162228Z
UID:2807-1717077600-1717081200@shopyourcity.cityofnewyork.us
SUMMARY:Prepare Your Small Business for Capital
DESCRIPTION:Looking to level up and better understand your financial statements?  \nJoin RBxA for their upcoming event\, Prepare Your Small Business for Capital. \nThis session will equip you to better understand your business bank statements and more — improving your chances to access capital.
URL:https://shopyourcity.cityofnewyork.us/event/prepare-your-small-business-for-capital/
LOCATION:Virtual
CATEGORIES:Brooklyn,NYC Small Business Month
ORGANIZER;CN="Restoration Business Exchange + Accelerator":MAILTO:communications@restorationplaza.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250503T090000
DTEND;TZID=UTC:20250503T160000
DTSTAMP:20260403T234642
CREATED:20250422T225809Z
LAST-MODIFIED:20250422T231332Z
UID:3782-1746262800-1746288000@shopyourcity.cityofnewyork.us
SUMMARY:Manhattan Business Conference: Empowering Grassroots Entrepreneurs
DESCRIPTION:Learn how to grow\, adapt\, and thrive – now and in the future! \n\n\n\nTopics include: \n\n\n\n\nfunding opportunities\n\n\n\ncredit repair\n\n\n\nlegal and licensing requirements\n\n\n\nbusiness disaster relief\n\n\n\nbuilding powerful community partnerships\n\n\n\n\nLight breakfast and lunch will be served.
URL:https://shopyourcity.cityofnewyork.us/event/manhattan-business-conference-empowering-grassroots-entrepreneurs/
LOCATION:The Forum at Columbia University\, 601 West 125th Street\, New York\, New York\, 10027\, United States
CATEGORIES:Manhattan,NYC Department of Small Business Services,NYC Small Business Month
ORGANIZER;CN="Manhattan Chamber of Commerce":MAILTO:info@manhattancc.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250508T110000
DTEND;TZID=UTC:20250508T150000
DTSTAMP:20260403T234642
CREATED:20250422T230110Z
LAST-MODIFIED:20250422T231247Z
UID:3784-1746702000-1746716400@shopyourcity.cityofnewyork.us
SUMMARY:Queens Small Business Resource Expo
DESCRIPTION:In honor of this year’s NYC Small Business Month\, the Queens Chamber of Commerce and the NYC Department of Small Business Services are proud to host the Queens Small Business Resource Expo at the Astoria World Manor. More than two dozen agencies from the city will be exhibiting at this event\, ready to answer questions and provide complimentary information about programs and services available to small businesses and to learn about Chamber on the Go. \n\n\n\nTopics that will be covered at this event include: \n\n\n\n\nBusiness resources\n\n\n\nAccess to capital information.\n\n\n\nMerchants’ organizations in Queens.\n\n\n\nWellness in the workplace\n\n\n\nLegal assistance
URL:https://shopyourcity.cityofnewyork.us/event/queens-small-business-resource-expo/
LOCATION:Astoria World Manor\, 25-22 Astoria Boulevard\, Astoria\, New York\, 11102\, United States
CATEGORIES:NYC Department of Small Business Services,NYC Small Business Month,Queens
ORGANIZER;CN="Queens Chamber of Commerce":MAILTO:jdonado@queenschamber.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250514T110000
DTEND;TZID=UTC:20250514T150000
DTSTAMP:20260403T234642
CREATED:20250422T231049Z
LAST-MODIFIED:20250422T231317Z
UID:3786-1747220400-1747234800@shopyourcity.cityofnewyork.us
SUMMARY:Brooklyn Small Business Resource Fair
DESCRIPTION:Join us for a special NYC Small Business Month event. Refreshments will be served. \n\n\n\nFeaturing: \n\n\n\n\nWorkshops\n\n\n\nResources\n\n\n\nDJ & Musical Performance\n\n\n\n… and more!
URL:https://shopyourcity.cityofnewyork.us/event/brooklyn-small-business-resource-fair-2/
LOCATION:Restoration Plaza\, 1368 Fulton Street\, Brooklyn\, New York\, 11216\, United States
CATEGORIES:Brooklyn,NYC Department of Small Business Services,NYC Small Business Month
ORGANIZER;CN="Brooklyn Chamber of Commerce":MAILTO:events@brooklynchamber.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250519T133000
DTEND;TZID=UTC:20250519T150000
DTSTAMP:20260403T234642
CREATED:20250429T172528Z
LAST-MODIFIED:20250429T172530Z
UID:3798-1747661400-1747666800@shopyourcity.cityofnewyork.us
SUMMARY:NYC Small Business Month: Afternoon Tea with SBS Commissioner Dynishal Gross
DESCRIPTION:As a small business\, you probably have lots of questions. Here is your chance to be heard!  \n\n\n\nIn honor of NYC Small Business Month\, the Staten Island Chamber of Commerce is hosting NYC Department of Small Business Services (SBS) Commissioner Dynishal Gross for an afternoon Q&A. \n\n\n\nCommissioner Gross will meet with small businesses\, detail the free resources available at SBS\, provide updates on upcoming events\, and more. \n\n\n\nPlus\, you’ll have the opportunity to network with other small businesses.
URL:https://shopyourcity.cityofnewyork.us/event/nyc-small-business-month-afternoon-tea-with-sbs-commissioner-dynishal-gross/
LOCATION:Island Chateau\, 900 W. Fingerboard Road\, Staten Island\, New York\, 10305\, United States
CATEGORIES:NYC Department of Small Business Services,NYC Small Business Month,Staten Island
ORGANIZER;CN="Staten Island Chamber of Commerce":MAILTO:https://www.sichamber.com/contact
END:VEVENT
END:VCALENDAR