WE NYC: Small Business Week Conference Day 1 – Understanding Yourself & Your Customers

May is Small Business Month, and WE NYC wants to celebrate with you! This year, we are celebrating the best way we know how; sharing tips, tricks, and resources to help you grow your business!

You can’t build a solid foundation for your small business without first understanding yourself. It also helps to understand your customers, and we’ll help you do just that!

First, we’ll hear from Jocelyn Walters, Director at Next Street and entrepreneur, on the state of women-owned business and what that means for you. Then, we’ll hear from two of our experts to help you better understand your own leadership style and how to make market research work for you. Each workshop includes Q&A with the presenter, so come ready with questions.

Day 1 Workshop Content Includes:

• Using Your Leadership Style To Your Advantage – Professor Luz-Maria Lambert
• Making Market Research Work for You – Brooklyn Public Library