Muchos propietarios de negocios gastan una cantidad significativa de dinero en marketing, pero pocos tienen una estrategia de marketing basada en la investigación que garantice que cada uno de esos dólares se gaste bien. El objetivo de este curso es ayudar a los empresarios en cualquier etapa a desarrollar una estrategia de marketing fundamental que […]
En esta sesión, dirigido por Estefania Palomino de Aleph Leadership, exploraremos las habilidades claves de networking que le permitirán desarrollar vínculos y alianzas significativas en un entorno de trabajo diverso. También derribaremos mitos comunes sobre el networking. Analizaremos escenarios prácticos y técnicas para empoderar a los líderes empresariales subrepresentados. Exploraremos el significado de la creación […]
El objetivo de este curso es brindarle las herramientas para analizar a sus clientes, industria y competidores. Saldrá del curso con un plan de acción que puede determinar si su idea es la oportunidad de mercado adecuada. Durante este curso, usted: Determine el problema del mercado que resolverá su empresa Desarrollar un marco y un […]
This event is meant to begin the dialogue to create the 2022 Women Entrepreneurs Agenda. Women entrepreneurs will be able to learn what government agencies are doing to assist and empower women so they can stay in business and continue to advance economically during this pandemic.
The goal of this workshop is to help you to prepare for, negotiate and sign a commercial lease. We will cover: the importance of pre-planning and due diligence when selecting a location and landlord legal concepts and terms relevant to commercial leases online and in-person resources available to you during the leasing process tips for […]
Learn how to negotiate a fair commercial lease! Business owners know that securing the right commercial space is an important decision, but many are not prepared to enter the lease negotiation process. By effectively negotiating a lease agreement before signing it, small business owners can avoid costly mistakes in the future. This course offers useful […]
This course will teach you the key types and components of effective marketing emails. By the end of this course, you will be able to: Determine what content and when your business should email customers Identify the components of simple, clear, value-driven email Build and grow your email list with best practices Execute your own […]
The International Franchise Expo 2022 is the world's leading event where potential franchisees can network and connect with large, medium-size, and emerging franchise brands. The International Franchise Expo brings together attendees, exhibitors, expert speakers and sponsors for information sharing, education, business development, and a bit of fun! Thursday, June 2, 2022 from 10 a.m. – […]
Street festival featuring vendors, artists, and entertainment.
Dine Around Downtown is back on Tuesday, June 7th! Join us on the plaza for food, fun and more at Lower Manhattan’s premier tasting event. Dine Around Downtown has been bringing the neighborhood’s restaurateurs together for this annual lunchtime celebration since 1997. Sample signature menu dishes at a feast of Lower Manhattan restaurants for $5 […]
A little-known landmark, the smallest street in Manhattan, an historic graveyard…these are just some of the places you will discover through Downtown Stories. Downtown Stories is a series of three theatrical adventures that bring to life the secrets and stories of Lower Manhattan, both real and imagined. It’s art meets anthropological expedition as audiences traverse […]
Opening a business in New York City can be intimidating at the start. Many entrepreneurs ask: where do I begin? The goal of this course is to help you understand what it means to be a successful entrepreneur in New York City. During the course, you will: Learn about the core competencies of successful entrepreneurs […]
