Small Business Financing: How & Where to Get It

Entrepreneurs know that financing is key to starting and growing a business, but the array of options can be difficult to navigate. This course teaches you how to apply financiers’ method of evaluation – the 5 Cs of Business Credit – and explores the advantages and disadvantages of debt-based, equity-based, and crowdfunding financing.

By the end of the course, you will be able to:

• Describe the meaning and applications of the 5 C’s of small business lending
• Self-assess your own 5 C’s, identifying strengths and weaknesses
• Describe how each type of financier operates, and list the advantages and disadvantages of each
• Recognize the type(s) of financier that apply to your type of business